The are more mobile phones in the world than toothbrushes!

It’s rare to find a person who doesn’t have a mobile phone with them pretty much 24/7. Mobile devices are on track to outpace computers.

Mobile marketing is taking the world by storm. It stands to reason: mobile device users open text messages (SMS) 97% of the time and usually within a couple of hours max.

And all those mobile device users are searching for businesses and services using those mobile devices. Research has shown that 50% of local searches are coming from a mobile device. Unfortunately, that beautiful website you’ve built is probably not mobile friendly! Standard websites are far too large to load properly on a mobile device. Users would have to scroll around to see what your pages have to offer – and they’re usually not willing to do that. If your standard website has flash components, users may not be able to see those components at

Getting started with Social Media can be like riding a merry-go-round - lots movement, but no progress

When setting up our Social Media platforms it’s easy to think we’re making progress when all we’re doing is riding around in circles! Yes it’s important to be everywhere, but not necessarily all at once.

If you’re a small business getting started with social media marketing, it’s important to think about what you’re hoping to accomplish with your Social Media efforts. You’ll also need to know what each platform can do for your business.

From my experience, Twitter is great for finding and building an initial relationship with potential local customers.

Facebook and YouTube are useful for building trust with those potential customers.

Your website and blog are the hub of your Social Media empire and where you make your product and/or services available.

If your role is a professional one, LinkedIn will be critical for you.

Don Crowther, one of my mentors in the Social Media world says

Social Media - Just Hype?

By now, you’ve probably been told multiple times that all businesses need to have a presence online. And on multiple platforms.

If you’re not familiar with social media, you may wonder why? I’m going to give you several reasons…

The overall goal for social media

The number one reason to get your business online is to network with potential customers. You want to build as large a following for your business as possible. But your goal is also to build a list of appropriate followers. You want to focus on those who are potential buyers of your products and services. It does you no good to have thousands of followers who have no interest in your offering. It’s not the largest list that wins, it’s the largest targeted list.

As you grow your list…

Ever heard about nurture marketing? Your goal is to provide tons of value to your

Follow along to watch Neo Media grow our Social Network

I’ve spent the past three or so years learning how to build an online business with Social Media. And I’ve learned a ton of techniques, purchased thousands of dollars of tools and training. This has been a fascinating path, but one which has yielded me no results.

Why?

Because I haven’t put any of it to use — yet. OK, I’ve taken a couple of steps – I bought my domain name and set up my web site. I’ve set up a Facebook Page. I’ve set up my Twitter account and I even have a YouTube Channel. The problem is, none of these things has actually moved me along the path I want to travel.

My problem has been many things…

• I’ve learned so much, I haven’t been quite sure where to start. Every time I think I know how to proceed another set of ideas takes me in a

There’s a new report that has just been released that will help you decide whether social media is really worth it. You can get a copy of the 2011 Social Media Marketing Industry Report. Here’s an overview of what the report covers…

Social Media Marketing Industry Report 2011 from Michael A. Stelzner on Vimeo.

What questions do you have about using social media in your business? Please post them below!

So, have you ever thought about how you could use video to grow and expand your business? I came across a video with Rico Nasol from Zappos, the famed online shoe company. Take a look at this and tell me if it gives you any ideas for your own business. Please Do share your ideas in the comment section below!

If you’ve ever wondered how effective Social Media Marketing is, your answers will be found in the slide show below. If you ever had a doubt about whether you should be using Social Media Marketing in your business, I believe you’ll be convinced you definitely should be, after viewing this information.

I hope you enjoy it. Please share your thoughts and comments below!

A Blog really can connect your business to the world!

In the early days, blogging was often very similar to “Dear Diary” with people talking about the mundane aspects of their lives. But blogging has become a key part of online marketing.

These days, a Blog is a Content Management System, a platform for creating a very effective online presence. Many businesses have replaced their traditional website with a blog and most viewers don’t recognize the difference. Others have added a blog to their website.

What is the difference between a Website and a Blog?

Traditional websites tend to be an extension of a business’ marketing brochure. A viewer can navigate to various “tabs” that have information the viewer can access. Websites can have video and other interactive features, however, they don’t provide opportunity for

If you’re not showing up when customers search for you online, you’re missing a lot of potential business!

Check out the video series I’ve created, called “Your Customers are Searching for You Right Now! Are They Finding You?”

In Part 1, you’ll learn how customers search for you.

Part 2 looks at Why you need to show up on the first page of search engine results

Part 3 introduces you to Google Place Pages – the absolute BEST and easiest way to show up on the first page! (Get in before your competitors discover this!)

Please tell me what you think of the videos, or ask any questions you have in the comments section below the videos!

Business is slow. Your customers aren’t spending as much money with you. New customers are hard to find. Your advertising and marketing activities may be costing you more and yet, they’re not producing the results they were several years ago. OK, the economy may have something to do with that, but…

The truth is those traditional marketing and advertising methods will never again work the way they used to.

…What am I talking about? Watch the video below to find out more…